2. Charles Leclerc ($15,700 per post)
Charles Leclerc, the Monegasque driver for Scuderia Ferrari, has been making waves both on and off the track. With 13.9 million followers and an impressive engagement rate of 6.80%, Leclerc commands attention on social media. His earnings per post, standing at $15,700, reflect his growing popularity and influence online. Notably, Leclerc’s growing fan base might not be solely attributed to his prowess on the racetrack but also to his developing music career.
3. Max Verstappen ($12,900 per post)
Max Verstappen, known for his aggressive driving style and fearless attitude, also makes a significant impact in the digital world. With 11.3 million followers and an engagement rate of 4.35%, Verstappen’s social media presence is formidable. Earning $12,900 per post, Verstappen solidifies his position as one of the top earners among Formula 1 drivers. As Red Bull seeks to maintain its competitive edge, Verstappen’s social media influence serves as a valuable asset in engaging fans worldwide.
4. Daniel Ricciardo ($10,300 per post)
Daniel Ricciardo, known for his infectious smile and jovial personality, maintains a strong presence on social media. Boasting 9 million followers and an engagement rate of 4.51%, Ricciardo effectively connects with fans online. His earnings of $10,300 per post demonstrate the value of his engaging content.
Carlos Sainz, the Spanish driver known for his smooth driving style, has also found success in the digital sphere. With 8.6 million followers and an impressive engagement rate of 7.90%, Sainz captivates audiences with his online presence. Earning $10,000 per post, Sainz’s ability to resonate with fans both on and off the track underscores his marketability in the world of social media.
6. Lando Norris ($8,700 per post)
Lando Norris, the charismatic McLaren driver, has garnered attention not only for his talent behind the wheel but also for his engaging social media presence. With 7.5 million followers and an engagement rate of 7.17%, Norris captivates his audience with his humor and authenticity. Earning $8,700 per post, Norris has solidified his status as a social media sensation in Formula 1.
7. Sergio Perez ($7,900 per post)
Sergio Perez, the Mexican driver known for his tenacity on the track, also commands attention in the digital world. With 6.7 million followers and an engagement rate of 4.36%, Perez effectively engages with his fan base online. Earning $7,900 per post, Perez showcases his influence both on and off the racetrack.
8. Fernando Alonso ($7,800 per post)
Fernando Alonso, the two-time Formula 1 World Champion, maintains a significant presence on social media despite his veteran status. With 6.7 million followers and an engagement rate of 2.36%, Alonso continues to engage with fans online. Earning $7,800 per post, Alonso’s enduring popularity on and off track is far from over.
9. George Russell ($6,100 per post)
George Russell also makes an impact in the digital realm. With 5.1 million followers and an impressive engagement rate of 7.87%, Russell effectively connects with fans online. Earning $6,100 per post, Russell’s growing presence signifies his potential both on and off the track.
10. Pierre Gasly ($5,800 per post)
Pierre Gasly, the French driver known for his determined approach, has also been making strides in the digital space. With 4.8 million followers and an engagement rate of 8.37%, Gasly’s online presence is steadily growing. Earning $5,800 per post, Gasly’s influence extends beyond the racetrack, making him a valuable asset for the all-French team.
As Formula One gears up for another thrilling season, the influence of social media and documentaries continues to shape the narrative around the sport. While fans eagerly await the start of the new season, the buzz generated by platforms like Instagram and the captivating stories told in “Formula 1: Drive to Survive” add an extra layer of excitement.
Despite the dominance of Red Bull and Max Verstappen, the anticipation for the upcoming season remains high. With the Bahrain Grand Prix just days away, fans are eager to see how their favorite drivers and teams will perform on the track, and if there is anyone who can challenge Red Bull this season.
Source: norvanreports.com
