QNET, a global wellness and lifestyle focussed direct selling company has organised a Product Workshop for the Media in Ghana. The Workshop took place at the QNET Training Centre in East Legon, Accra.
An array of QNET’s world-class certified products including its Amezcua range, was displayed. Bernie Gaksch, the Global Training Manager took the media through vivid demonstration of how some of the products works. Some journalists volunteered to be part of the independent demonstration, making the workshop transparent, real and very believable.
The Workshop was attended and addressed by key global and regional officers of QNET, showcasing the commitment of QNET to proving that the company is a legitimate business and revealing the people, faces and astute professionals behind the global wellness and lifestyle company.
The Chief Marketing Officer, Trevor Kuna, Regional General Manager, Biram Fall, Global Head of Public Relations and Communications, Victoria Al-Taie, Global Compliance Officer and Naana Quartey grace the occasion. The Managing Director of Bosomtwi Industries, local partner of QNET in Ghana, Col. Rashid Salifu (Rtd) was also in attendance.
In his remarks, the Chief Marketing Officer for QNET, Trevor Kuna said: “Since 1998, we have been developing top-of-the-range products for the global market. QNET’s innovative wellness and lifestyle products include the Bernhard H. Mayer range of luxury watches and jewellery, HomePure range of home care products, the Amezcua wellness range, Physio Radiance personal care range, and QVI branded holiday packages. There is a complete catalogue on www.qnet.net ”
When asked about the certification of QNET products, he responded: “The products we sell in Ghana conform to global standards and they are certified by international and local authorities. In Ghana, the Ghana Standards Authority, the Atomic Energy Commission and the Foods and Drugs Authority regulate and certify our products.”
Bernie Gaksch added: “We prioritise product safety by adhering to stringent safety testing protocols. We consider independent testing and certification a critical factor that helps people make an informed choice. Our products are tested in some of the world’s most highly regarded independent test centres. He said more clinical testimonials are available on www.amezcua.com”
Mr. Biram Fall spoke about QNET’s media and stakeholder engagement efforts in Ghana. He reiterated the company’s commitment to fighting misrepresentation and misuse of the QNET brand by some scammers.
In his words: “QNET launched “QNET Against Scams” a comprehensive media and public education campaign in Ghana using billboards in Accra, Kumasi, Takoradi, Cape Coast, Koforidua, Tamale and other locations to spread our message against scams. We aired television and radio announcements and published banner advertisement on myjoyonline, Ghanaweb, ghananewsonline.com and others. We printed and distributed flyers to educate the public about QNET’s legitimate operations and warn against fraudulent activities. We have received encouraging feedback from our stakeholders and from some of you. We are committed to doing more in future.”
Biram Fall also announced that QNET will be organising V-Africa in partnership with the Ghana Tourism Authority at the Accra International Conference Centre from 20th to 23rd February. He said it will bring together, many network marketing experts, government agencies, independent representatives of QNET, tourists, the media and others.
When other journalists were randomly asked about their impression regarding the QNET Product Workshop, they claimed the efforts by the company to ensure the media understands its products and business model, is in the right direction and will lead to the elimination of doubts and misinformation about the brand in Ghana.
