In a significant move to strengthen its commitment to Ghana, QNET, a global lifestyle and wellness focused direct selling company, has appointed renowned Ghanaian media personality and entrepreneur Kwabena Adisi, popularly known as Bola Ray, as its local Business Representative and Spokesperson for Ghana.
QNET made the announcement at a press conference held at the Marriott Hotel in Accra’s Airport City. The event was attended by dignitaries and business leaders from Ghana and abroad.
Speaking at the event, Biram Fall, QNET’s Deputy Chairman for Sub-Saharan Africa, said:
“We are delighted to welcome Bola Ray to the QNET family. His leadership and influence reflect QNET’s values of integrity, innovation, and empowerment. This appointment marks a new chapter in our commitment to doing business transparently and responsibly in Ghana.”
He added that QNET continues to strengthen its collaboration with national stakeholders and security agencies to reinforce its ethical business operations.
In his remarks, Bola Ray expressed pride in joining QNET, describing the appointment as both “a professional milestone and a responsibility to represent a credible global brand.”
“I’m honoured to work with QNET at a time when the company is driving positive change through partnerships and education,” he said. “Together with EOCO, QNET is raising public awareness about scams and promoting ethical entrepreneurship. The new QNET Compliance Office in East Legon is another major step in ensuring transparency and accountability.”
Naana Quartey, QNET’s Global Compliance Officer, reaffirmed the company’s dedication to maintaining the highest ethical standards across all markets.
“Our focus in Ghana aligns with QNET’s global compliance framework, which prioritises consumer protection and responsible entrepreneurship,” Quartey said. “Through partnerships, education, and strong oversight, we ensure QNET operates with integrity and remains a trusted business in every community we serve.”
Bola Ray will support QNET’s local initiatives that promote entrepreneurship, youth empowerment, and community development. Through responsible business practices and continuous education, QNET aims to build a strong network of legitimate entrepreneurs contributing to Ghana’s economic growth.
The announcement reinforces QNET’s mission to promote ethical entrepreneurship and transparency across Africa. QNET remains committed to working closely with authorities and partners to protect consumers, promote fair business, and strengthen the reputation of the direct selling industry in Ghana.
Notably, Ghana successfully hosted the V-Africa 2025 convention, which brought together thousands of entrepreneurs and QNET distributors from across the continent. The country is poised to host the event again in March 2026, reaffirming Ghana’s growing importance as a regional hub for ethical direct selling and entrepreneurship.
About QNET
QNET is a prominent lifestyle and wellness company that uses a direct selling business model to offer a wide selection of exclusive products that enable individuals to embrace a healthier, more balanced life.
Since 1998, QNET’s innovative products and e-commerce-driven business model have helped build a global community of satisfied customers and microentrepreneurs, who are driven by the mission of RYTHM – Raise Yourself To Help Mankind. Popular product brands offered by QNET include the Bernhard H. Mayer range of luxury watches and jewellery, HomePure range of home care products, the Amezcua wellness range, Physio Radiance personal care range, and QVI branded holiday packages.
QNET proudly holds memberships in the Direct Selling Association in several countries, the Hong Kong Health Food Association, the Health Supplements Industry Association of Singapore, and more. QNET is also active in several global sports sponsorships including in its role as the official direct selling partner of the Manchester City Football Club and the Confederation of African Football (CAF), underscoring its commitment to excellence and global reach. Discover a world of new possibilities with QNET by visiting www.qnet.net